As part of its strategy to enter the Mexican market, KIA Motors stablished a dealership in Ciudad Juarez. The company invested US$3 million in the facilities and will hire 36 people to run it.
According to the company, this new dealership will open in November to offer 3 of KIA’s models: Forte, Soreto, and Sportage. The sales goal for 2016 is 732 vehicles, while in the last two months of 2015 the company forecast the sale of at least 80 automobiles. On July 2015, KIA Mexico opened 21 dealerships in Mexico, while 6 others are under construction to enter the Mexican market and strengthen its operations.
Source: Diario.mx